Take the Lead

Take the Lead is a free program delivered by Discover Halifax. It’s designed to help Nova Scotians usher regional, national, and international conferences and events to Halifax. If you know of a corporate, cultural, community, or sporting event that’s overdue to take place in Halifax, reach out to us.

Why Participate?

Because it’s beneficial to you and the city of Halifax. Here are just a few reasons to consider bringing an event to Halifax:

There’s also the annual Take the Lead Awards, where we celebrate local champions who went above and beyond to bring an incredible event to our city.

SUPPORT PROVIDED BY DISCOVER HALIFAX

  1. EXPLORE THE OPPORTUNITY: Does Halifax have the facilities, capacity, and expertise needed to host the event? We’ll find out. If so, let’s ‘bid’….
  2. CREATE A COMPELLING PITCH: We help put Halifax’s best foot forward to the event organizers by developing a ‘pitch’ with truly compelling reasons to choose Halifax as next stop for their event. We have a nibble….
  3. BRING ORGANIZERS FOR A VISIT: Some event organizers may need to see venues in-person and experience the culture that is uniquely Nova Scotian, before making their final decision. We can help coordinate that visit.
  4. CONNECT THE DOTS: Large events take many partners. We can help connect event organizers with the right resources. Think accommodations, facilities, transportation, food & beverage, industry experts, offsite activities, and experiences.
  5. EAST COAST WELCOME: We can help prime the local business community, so attendees feel a warm welcome from the city when they arrive and are able to maximize their Nova Scotia good time.